Words are among the most important tools in the war of ideas, and used well, they can make the difference between war and peace, victory and defeat.
The Arabic language and traditional Islam contain many words and meanings that, defined properly, can be of immense advantage in the war on terrorists and other extremists.
However, the US has used those terms poorly - to the point that it has embraced the enemy's distortion of language to the detriment of most of the Islamic world and to itself.
Dr. J. Michael Waller, IWP Annenberg Professor of International Communication, writes about the issue in his new article, "Making jihad work for America," published in the Spring 2006 issue of the Journal of International Security Affairs.
Click on the "PDF" icon at the top right of this page for a copy of the article.