IWP now advertising at Pentagon Metro
Posted: Wednesday, January 31, 2007
The Institute of World Politics has extended its marketing campaign to the most sought-after advertising real estate in the Nation's Capital: The Pentagon Metro station.
CBS Viacom, which owns the ad space, contacted IWP in December to offer the coveted spot, which is usually taken for years by major defense contractors.
The ad features a pencil that morphs into a missile and urges the reader: "Think."
"There's a new weapon in the academic arsenal," the ad says, directing commuters to IWP.